Director, Customer Marketing

All Covered is seeking an experienced and strategic B2B marketing leader to join our team as the Director of Customer Marketing. In this role, you will be instrumental in developing and executing marketing strategies that focus on client retention, account growth, and customer advocacy within the managed IT services industry. Working closely with the Customer Success team, you will lead a growing marketing function and play a pivotal role increasing our customers experience with the All Covered brand. If you have a passion for B2B marketing and the skills to drive results, we invite you to apply.

* Develop and deliver a comprehensive customer marketing strategy aligned with business goals of client retention, growth, and advocacy within the managed IT services sector.
* Support the client retention goal through the implementation of multi-channel communication, engagement, and content plans.
* Develop and execute strategies to deepen customer relationships and enhance overall satisfaction.
* Collaborate with portfolio marketing to support growth and product adoption goals through creative campaigns, messaging, and enablement initiatives.
* Ensure effective communication and promotion of new products and services to existing clients.
* Scale client advocacy, Turn passionate customers into public champions, creating a competitive advantage in the market.
* Lead and manage a high-performing marketing team, providing guidance, mentorship, and fostering a collaborative and results-driven culture.
* Utilize a well-rounded understanding of different marketing channels, including events, to create segmented, multi-channel engagement strategies that deepen customer relationships.
* Interact and engage comfortably with senior and executive-level clients, establishing strong relationships.
* Be a master storyteller, translating complex topics into simple, inspiring narratives that resonate with the target audience.
* Develop actionable and outcome-oriented marketing plans aligned with the business direction, contributing to the overall success of All Covered.

* Bachelors - preferably in marketing or communication related field
* 10+ years of experience in marketing ideally within a B2B environment

* Experience in a fast-growing technology company, bonus points for experience in digital managed IT services.
* Experience owning and running marketing at scale and delivering measurable results.
* Exceptional communication, presentation, interpersonal and influencing skills.
* Strong passion and empathy for customers.
* Operational and analytical mindset with strong attention to detail and ability to define and set up key operational processes to track and report on success outcome metrics.
* Ownership mentality and proven ability to meet deadlines, work collaboratively with others, and ensure high quality deliverables and outcomes.
* Be able to ruthlessly prioritize in a fast-paced environment.
* Experience with technologies that make the role successful.

Konica Minolta's journey started 150 years ago, with a vision to see and do things differently. We innovate for the good of society and the world. The same purpose that kept us moving then, keeps us moving now. Konica Minolta Business Solutions U.S.A., Inc. is reshaping and revolutionizing the workplace to achieve true connectivity through the . The company guides and supports its clients' digital transformation through its expansive office technology portfolio, including IT Services (), intelligent information management, managed print services and industrial and commercial print solutions. Konica Minolta has been included on CRN's MSP 500 list nine times and The World Technology Awards named the company a finalist in the IT Software category. Konica Minolta has been recognized as the #1 Brand for Customer Loyalty in the MFP Office Copier Market by Brand Keys for sixteen consecutive years, and is proud to be ranked on the . The company received Keypoint Intelligence's BLI 2021 A3 Line of The Year Award and BLI 2021-2023 Most Color Consistent A3 Brand Award for its . Konica Minolta, Inc. has been named to the Dow Jones Sustainability World Index for nine consecutive years and has spent six years on the Global 100 Most Sustainable Corporations in the World . Konica Minolta partners with its clients to give shape to ideas and works to bring value to our society. For more information, please visit us and follow Konica Minolta on , , and .

Konica Minolta is an equal opportunity and affirmative action employer. We consider all qualified applicants for employment without regard to race, color, religion, creed, national origin, sex, pregnancy, age, sexual orientation, transgender status, gender identity, disability, alienage or citizenship status, marital status or partnership status, genetic information, veteran status or any other characteristic protected under applicable law.